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HUR - An Overview/Income Potential

Unique advantages compared to traditional weight stack units:

The unique Natural Transmission™ resistance mechanism

Resistance setting by pressing a button

Design, the machines give an exclusive look to any fitness facility

Small footprint dual function units, HUR brings the highest square footage revenues in the fitness industry

Safety aspects, all transmission parts are completely covered

There are NO wires or cables, all moving joints in the transmission are with ball bearings

 

Unsurpassed quality and attention to detail

Smart card control option

None intimidating, only the person exercising will know what the resistance setting is.

Stand apart - The Fitness Club Industry becomes more competitive day by day. In order to win you customer's hearts you need to offer real and superior value. You also need to differentiate your club from the competition.

Most weight stack manufacturers - today offer good quality machines. However, this also means that regardless of which weight stack brand you choose, you will be competing with the club next door since your customers wont really know the difference.

HUR machines stand apart - With HUR you have something beyond the ordinary to offer your members. Your competitive advantage with HUR will be especially apparent if you reach out for the 30+ generations.

Triple Your Square Footage Revenues - Normally less than 20% of a club’s operating costs are equipment related. The main expenses are space and staff. Because HUR equipment has no bulky weight stacks the machines are very compact. In many cases you can do with half the space compared to weight stack brands. Further, taking advantage of our dual function units you can double the number of exercises in the same area. This means that HUR machines can potentially triple your square footage revenues.

HUR machines look different - feel different, are completely silent and only the user knows what the resistance setting is. The Middle-aged Urban Professionals, who are the preferred customers for any Fitness Club, know to appreciate these features. With HUR machines your facility will look different, it will stand apart and you can bring in the people you really want.

Testing, the new source of revenue for clubs - Performance testing is not only needed in order to track the progress of a person. Testing can also be a tremendous retention tool and a great additional source of revenue for the club or fitness centre. You can find more information on the specific products on our Testing pages.

HUR IS YOUR COMPETITIVE EDGE

Sample layouts / Fitness

In the fitness street layout the machines are placed in a sequence. By using the dual function HUR 10-12 units are sufficient for a thorough exercise of the whole body. It is also recommended that you alternate the machines in such a way that different parts of the body are exercised in adjacent units. For example you start with the arms, then the abdomen, followed by a leg machine and so forth. In this way you do not necessary need to wait between the exercises. You are able to go straight from one machine to the next. This does not only speed up the time of the exercise, but can give you a good cardiovascular workout.

Sample layouts / Circuit Training

The general guidelines for circuit training are the same as for the Fitness Street. That is to exercise alternating muscle groups after each other. Another way is to place the units in such a way that every person can see the instructor. You should also leave enough space in the room for additional exercises. Circuit training can be freely combined with various additional movements as aerobics, using dumbbells or whatever the instructor may find useful. Adding various movements keeps the exercise more interesting.